Don’t Let Identity Theft Become This Year’s Headliner

Don’t Let Identity Theft Become This Year’s Headliner

There are many things to get excited about as music festival season approaches—the release of lineups, finding the perfect outfits to slay in all weekend, booking the swankiest hotel or glamping site with your crew, and sunshine and filtered photos. But there’s one thing that could derail your fun: identity theft. Just ask the folks at Coachella.

Music lovers planning to dance their faces off at the SoCal festival have particular reason to take note. We learned this week that folks with accounts might be victims of a data breach, which exposed their names, email addresses, phone numbers, and birth dates.

Email to account holders

In an email to account holders, concert promoter Goldenvoice alerted that they “may be targeted by phishing emails sent from people impersonating Coachella personnel.” Phishing attacks involve email (or text) messages that appear to be from a known entity, but are sent by criminals intent on stealing personal or financial information.

In this case, a scammer might compose an email that appears to be from Coachella, asking recipients to log in to their account and input their credit card information. The scammer might develop a fake website—linked from the email—that, like the email, looks legitimate, even though its sole purpose is to steal the users’ card information.

In the same email, Coachella advised recipients that it will never solicit personal information or account information via email. And it urged them to exercise caution if they receive any emails or phone calls that ask for such information, or directs them to websites where they’re asked for personal or financial information

Based on its investigation, Goldenvoice said that no financial information has been accessed in the breach and that there is no indication that customer financial data has been disclosed. (Yasss!)

If you’re planning on attending any upcoming music festivals this season including Coachella, Movement Detroit, Austin City Limits, Lollapalooza, EDC and Outside Lands, there’s no reason to press pause. Just use this breach as a reminder that your personal information may be stored in more places than just your social media and email accounts.

It pays to use caution if an unexpected email, text message, or phone call comes your way. Just keep a close eye out when buying your next concert ticket or off-the-shoulder top from your e-commerce accounts as well as any emails that come through from these businesses. Now, grab your crew and have a blast this music festival season.

Posted by Cole Mercer, a LifeLock digital marketing guy with a lot of Spotify playlists 

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